I'm starting a new 6-part series on how to stand out in your job search.  Our economy and job market have experienced quite a few blows and shake-ups in the last few years, and many people are in competition with you for the best jobs (and I think many more will be jumping ship for something better when the economy really starts to pick up in the recovery.)  You've really got to bring your game in order to be successful.

So what's your first step?

Tip #1: Rethink Your Job Search

Most job seekers don’t understand that the job search is a sales process, even if your job has nothing to do with sales: you want an employer to hire you, which essentially means to buy your product (that would be you). So here are the questions you must ask yourself:

• Why should he buy your skills and talents over someone else’s?
• What benefits can you offer?
• What makes you different from other products?
• Where do you "fit" in the marketplace?
• With this in mind, is your resume acting as the marketing brochure that it should be?

Strategically analyzing these issues and constructing compelling answers to these questions is the first big step toward your goal.

Watch this short video for more insight:

See what I mean? Here's one more fantastic resource for you:

• Invest an hour in yourself with my free, one-hour webinar:  "How to Get a Better Job- Faster."  It will give you more juice for your successful job hunt.

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